Tag: platform

Overview of the Enterprise Email Service Provider Landscape

Email Service Provider
The Enterprise Email Service Provider (ESP) landscape continues to evolve, and the competition is as fierce as ever. Instead of going into the strengths and weaknesses of individual providers (there are a number of buyers’ guides that regularly address this in depth), a general overview of the strengths and weaknesses of the different types of... Read more »

Trendline Spotlight Featuring David Baker of Cordial

Earlier this year, I wrote a post about two companies that should be on every marketer’s radar, and it received a lot of interest from many of my industry colleagues. David Baker is one of the co-founders of Cordial and in my opinion is one of the smartest people in our industry. I had the... Read more »

How To Tell What Type Of Community You Have

Communities is one of those buzz words that has made its way onto everyone’s webpage.  Are we really talking about the same thing?  The traditional definition of communities doesn’t fit too well in today’s context as the internet has made anonymous and physically separated communities possible. This post won’t deal with all the psychological aspects... Read more »