There’s a big difference between leaders and “the people in charge.” At Trendline, we’ve been deliberate about our leadership (and how we lead) from the very beginning. United by an enthusiasm for email marketing and a collaborative mindset, Trendline is guided by some truly invested men and women.
CO-Founder & CEO
Morgan is a recognized thought leader in the email marketing industry. Selected by B2B Magazine as one of four executives in “Who’s Who in Email, 2011.” Frequently cited in eMarketer, MarketingCharts, and MarketingProfs, Morgan has also been featured in national publications including Fortune, Forbes, Newsweek, and Mashable.
Prior to Trendline Interactive, he spent six years with ExactTarget (Salesforce Marketing Cloud), where he led primary research, and launched their strategic services practice. His focus is on developing complex analytic and technical marketing solutions that drive a high return on investment for clients.
Morgan completed his undergraduate degree at the University of California, Berkeley and attended graduate school at the University of Texas at Austin.
Co-Founder & Chief Strategist
An avid blogger, frequent speaker, and contributor to the email community, Andrew is a recognized email industry thought leader and advocate for responsible email marketing.
At Trendline Interactive Andrew leads the Strategy and Analytics team, with a focus on maximizing subscriber experience, and increasing revenue for each and every client.
Prior to Trendline, Andrew was with Groupon, where he was responsible for the strategy, execution and analysis of their email-marketing program. He also held senior digital marketing positions at Monolith Software, Sears Holdings and Quest Software.
Andrew holds a Bachelors Degree in Marketing from Quincy University.
Chief Technology Officer
A creative problem solver with an entrepreneurial attitude, Derek was a marketing technologist before there were marketing technologists. An early web developer, he was the founder and architect behind Innovyx, one of the first email service providers. An email industry expert and thought-leader Derek is a regular author, contributor, trainer, and conference speaker.
At Trendline, Derek is responsible for the agency’s Technical Consulting and Platform Management teams, while also spearheading corporate IT and technical strategy.
Prior to Trendline Interactive, he spent fifteen years with Omnicom Group agencies specializing in email, technology, and marketing. And delivering winning programs for clients such as Hyatt, Sony, Adobe, Novartis, and Toyota.
SVP, Agency Services
Michele is obsessed with process and keeps everything (and everyone) running on course. With over 16 years email marketing experience, she led email strategy and operations at North American Membership Group (NAMG), and also held email marketing positions at BoomBox Inc., and General Mills.
Michele leads a team of professionals focused on delivering a superior level of service, driving efficient and effective programs, and exceeding client objectives and goals.
Michele holds a B.S. in Economics with concentrations in marketing and strategic management from the Wharton School of the University of Pennsylvania and an MBA in marketing and strategic management from the University of Chicago Booth School of Business.
VP, Creative Director
VP, Email Technology
As VP of Email Technology, Chester has a passion for technology of all kinds, and enjoys finding the right application to solve client problems. He is well known within the Salesforce Marketing Cloud ecosystem as someone who is pressing for continual improvement in the platform.
Prior to joining Trendline Interactive, he spent two and a half years as an Email Marketing Consultant for Ticketmaster. Having spent equal amounts of time on both brand and consulting sides, he brings a unique perspective to problem solving, and leans on his 20 years of digital marketing experience to provide the best solution possible.
Chester completed his undergraduate degree at Embry-Riddle Aeronautical University in Prescott, Arizona.
VP, Email Operations
Molly leads the agency in delivering on its mission to produce great email campaigns. She owns and optimizes workflows and processes, and facilitates cross-departmental collaboration to ensure faultless and efficient execution. With nearly a decade of email marketing experience, Molly is fluent in the five email marketing agency languages: Creative, Client, Developer, Account Manager, and ESP.
Prior to joining Trendline Molly managed a multi-million dollar email fundraising program for one of the Northwest’s largest non-profit organizations.
Molly lives in Portland, Oregon with her family. She spends her time volunteering and enjoying the Northwest’s many outdoor activities. She studied Advertising at the University of Oregon School of Journalism and Communication.
VP, Finance & HR
Odette has been tasked with running Finance and HR for Trendline Interactive. In this capacity, she is responsible for a wide range of programs including accounting, finance and payroll to facilities and benefits administration.
Prior to joining Trendline, Odette spent time in the non-profit sector as well as four years at Hewlett Packard in the HR department utilizing her Finance background in Sales Compensation. Therefore, she brings a unique blend of the two fields to the table.
Odette holds a BBA in Finance from the University of Texas at Austin with a concentration in Accounting and a Masters of Science in Management from Boston University Brussels.