
My first time….with Email Marketing
My coworker recently posed this question: Tell me about your first time you heard of email or email marketing. How was it explained to you? What did you think of it? Do you have a funny, weird or interesting story to share?
Thinking back to when I first started using email brings me back to college in the early 90’s. We had Unix terminals in our computer labs and a group of us used them to send messages back and forth to chat, plan get-togethers, and if I remember correctly, flirt. I don’t think anyone called it email back then.
When I started my first job in 1993 at IRI, we were given email addresses, but could only use them internally. Within a year or so, we got the ability to send emails to clients and other people. My family and friends started getting email addresses and it became clear that this could be a great way to communicate. It was definitely...