We’re sorry …

We’re sorry …

The subject line of this @Threadless email was: We're sorry ...However, this is not your typical "we are sorry" email. This email is so wrong on so many levels, but it's so awesome and right on brand. Thanks to my colleague Trent for bringing me this little nugget of goodness. I love it when email is fun for a brand. Note: This is an animated gif email, and the guys are shaking back and forth (which makes it even better). Enjoy. ...
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Welcome Chester Bullock (aka @coskier)

Welcome Chester Bullock (aka @coskier)

I met Chester about four years ago at an ExactTarget conference and immediately knew that I wanted to work with him some day. The dude is smart, witty, passionate and deeply committed to doing the right thing.  For the last several years, Chester and Trendline have shown up to the dance with each of us wanting to boogie, but never seemed like we were able to find the right song to tango. However, that all changed several weeks ago when we were all able to get together in Austin during our annual Email Summit and have him meet the team. We knew we wanted Chester to come work with us because we are on the verge of awesome as an email agency and wanted Chester to be a part of something special. As of Monday May 12th, Chester Bullock became a member of the Trendline family as our VP of Technology.  He will lead an awesome platform and technology team that I believe is one of...
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