Trendline Interactive is a proud participant in the first ever Email Marketing Agency Buyer’s Guide, published by The Relevancy Group (TRG). As a researcher myself, I was impressed by the measures taken to ensure the report was both fair and accurate. (Free Download Below)
Most comparative evaluations of agencies come down to a few key things that are very tangible: How many clients does the agency have? What is the concentration of their clients? (i.e., industry focus, size of clients, marquee brands, etc.) How many employees does the agency have? And what do the agency financials look like?
TRG went well beyond these basic facts by including client interviews, an industry survey, extensive questionnaires completed by each agency, and a small RFP with a comprehensive pitch to the new non-profit foundation A Chance in the World™.
While I am proud to say that Trendline Interactive was included in the “Leader's Ring,” I am even more proud of our client satisfaction scores.
In the report,...