Trendline Interactive enjoys standout revenue growth & business traction in 2021

Trendline Interactive enjoys standout revenue growth & business traction in 2021

AUSTIN, Texas, Aug. 11, 2021 /PRNewswire/ -- Trendline Interactive, a digital marketing agency and consultancy, today announces recent company wins and growth. Despite the global pandemic and economic volatility of the past year, Trendline achieved 30% year-over-year revenue growth and a 45% year-over-year increase in bookings. The firm also welcomed over 40 new team members in the last 12 months and landed engagements with numerous notable organizations. Additionally, Trendline forged two key industry partnerships with Tealium and Segment, two  leaders in the Customer Data Platforms (CDP) space. The company also added noteworthy new clients including Tricor Braun, Equine Network, KPMG and Vari. "It's been a big year for Trendline. After acquiring LeadMD and DiG earlier this year, our combined teams have expertly helped our customers realize success - even amidst the pandemic," says Morgan Stewart, co-founder & chief executive officer of Trendline Interactive. "We're laser focused on growth as we shift the marketing paradigm around performance, and are already planning for even more in the...
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Trendline Interactive expands leadership team with new Chief Operating Officer

Trendline Interactive expands leadership team with new Chief Operating Officer

AUSTIN, Texas, April 21, 2021 /PRNewswire/ -- Trendline Interactive, a full-service marketing agency and consultancy, today announced its appointment of Amie Frickel to the role of Chief Operating Officer. Trendline's hiring of Frickel comes on the heels of the company's acquisition of LeadMD, the number one performance marketing consultancy in the U.S. and Data Insight Group (DiG), a leading data and analytics company. In her new role, Frickel will be responsible for overseeing Trendline, LeadMD and DiG's integration and alignment, operationalizing the company's vision, pursuing growth opportunities for internal teams and mobilizing talent to drive value for its clients. "Amie is a renowned leader with broad experience building multi-discipline teams, shaping and deploying new business capabilities," said Morgan Stewart, CEO of Trendline. "With Trendline's recent acquisitions of LeadMD and DiG, as well as our B2C and B2B practices converging, Amie is taking on this role at a critical time. We couldn't be more thrilled to have her on board." An accomplished executive with two decades of digital transformation experience, Frickel...
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Trendline Interactive Acquires LeadMD to Form Buyer Experience Powerhouse

Trendline Interactive Acquires LeadMD to Form Buyer Experience Powerhouse

Two industry leaders join together to drive the next level of success for both B2C and B2B organizations. Austin, TX. (March 2, 2021) -- LeadMD, the leading performance marketing consultancy in the U.S., and Trendline Interactive, a full-service marketing agency and consultancy, have today announced the merger of their business operations. Both companies provide a full breadth of strategic and performance marketing services to both B2C and B2B clients. The acquisition, facilitated with financial backing by Growth Catalyst Partners, will allow for the delivery of a comprehensive service mix that begins with high-level strategy and translates that action through planning, process, technology, people and tactics. Financial terms of the acquisition are not disclosed. “The lines between B2C and B2B have been blurring for years, our customers need to form effective conversations with buyers on a human level, across buying paradigms,” said Justin Gray, founder and CEO of LeadMD, who will assume responsibility for the company’s sales, marketing, and business development efforts. “By joining...
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Trendline Interactive Acquires Data Insight Group to Expand its Advanced Analytics and Data Science Business

Trendline Interactive Acquires Data Insight Group to Expand its Advanced Analytics and Data Science Business

AUSTIN, Texas, Feb. 25, 2021 /PRNewswire/ -- Trendline Interactive, a digital messaging consulting and professional services firm headquartered in Austin, Texas, today announced the acquisition of Canadian data and analytics company Data Insight Group (DiG). This further strengthens Trendline's data science and analytics services in order to better help its customers understand their data and more effectively leverage its value. The acquisition was completed with financial support from mid-market private equity firm Growth Catalyst Partners (GCP), terms were not disclosed. "Companies are prioritizing the role that data and analytics play in their marketing efforts to a greater extent than ever before," said Morgan Stewart, CEO of Trendline Interactive. "Data Insight Group is masterful at translating complex datasets into successful marketing strategies. By coming together, we strengthen our ability to offer strategic advice and hands-on analytic support to our customers." Founded in 2000, DiG established itself as a leader in the data analytics field by helping clients organize, analyze and understand their data,...
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Trendline Interactive Ranks No. 1862 on the 2020 Inc. 5000

Trendline Interactive Ranks No. 1862 on the 2020 Inc. 5000

Trendline Interactive Ranks No. 1862 on the 2020 Inc. 5000 With Three-Year Revenue Growth of 228% Percent Austin, TX, October 8, 2020 – On August 12 Inc. magazine revealed Email consulting and professional services firm Trendline Interactive as No. 1862 on its annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. The list represents a unique look at the most successful companies within the American economy’s most dynamic segment—its independent small businesses. Trendline now joins Intuit, Zappos, Under Armour, Microsoft, Patagonia, and many other well-known names which gained their first national exposure as honorees on the Inc. 5000.  “When we started Trendline in 2010 our goal was simple yet ambitious, help world-class brands build world-class email marketing programs,” said Morgan Stewart, CEO of Trendline Interactive. “We knew if we found talented people and focused on our client’s success, our success would follow, making the Inc. 5000 is proof of that. We are truly honored as an organization...
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Rishad Tobaccowala Joins Trendline’s Board of Directors

Rishad Tobaccowala Joins Trendline’s Board of Directors

Esteemed marketing strategist and business leader brings forty years of industry experience to the board.  AUSTIN, Texas – Sept 24, 2020 – Email consulting and professional services firm Trendline Interactive is pleased to announce the appointment of Rishad Tobaccowala as its newest Board Member. Tobaccowala is a Senior Adviser to the Publicis Groupe and is widely regarded as one of the world’s top business leaders and innovators. The highly sought-after adviser joined Trendline’s board in June. “Continuous innovation has been a core tenant at Trendline since the beginning, and we’ve always sought out the most talented collaborators,” said Morgan Stewart, CEO of Trendline Interactive.“When it comes to talent and forward-thinking, there are few individuals as respected as Rishad Tobaccowala. He is truly a pioneer in the field of digital marketing, and we are honored to have him on our board of directors.”  Tobaccowala has been a trusted adviser to several Fortune 500 Companies and is a renowned speaker and author. His most recent book,...
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Trendline Acquires Canada’s Largest Email Marketing Agency

Trendline Acquires Canada’s Largest Email Marketing Agency

PRESS RELEASE This acquisition uniquely positions Trendline to help Fortune 500 companies transform their email marketing programs. AUSTIN, Texas – April 22, 2019 – Email consulting and professional services firm Trendline Interactive today announced the acquisition of Canadian email agency Inbox Marketer, further strengthening Trendline’s strategy, data management and analytics service offerings. “Forward-thinking organizations are embracing digital transformation, and email is the digital channel they look to first,” said Morgan Stewart, CEO of Trendline Interactive. “While new technologies allow marketers to connect with customers in increasingly personal and relevant ways, marketers also need to deploy the right people and processes to fully leverage these tools. Inbox Marketer bolsters our ability to identify quick wins and implement strategic solutions that drive digital marketing transformation.” Trendline and Inbox Marketer were both recognized as email industry leaders in the most recent Email Agency Buyer’s Guide from analyst firm The Relevancy Group, with Trendline receiving top honors in strategy and analytics, and Inbox Marketer receiving the highest scores...
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Trendline Recognized as a Leader in Community Service

Trendline Recognized as a Leader in Community Service

Austin, Texas – April 17, 2019 The 2019 Communitas Awards recognized Trendline Interactive for Leadership in Community Service for their support of multiple community programs and local non-profit organizations in 2018. The Communitas Awards recognizes exceptional organizations that are unselfishly giving of themselves and their resources, and those that are changing how they do business to benefit their communities. As a full-service email marketing agency, Trendline knew that delivering world-class email programs wasn’t their sole reason for being. With offices in Austin, Portland, Chicago, and Atlanta, they felt compelled to help the less fortunate and change the way they do business to benefit their employees, as well as their local communities. Their offices volunteered and donated to many causes in 2018, including the Humane Society, Lurie’s Children’s Hospital, Emory’s Oxford Cares, AARP Foundation’s Million Meal Pack, Coats for Kids, and more. “Trendline is incredibly honored to receive this award, as giving back is baked into our core values. I am proud that we were recognized...
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Trendline Interactive Named Clear Leader in Overall Client Satisfaction Among Email Marketing Agencies

Trendline Interactive Named Clear Leader in Overall Client Satisfaction Among Email Marketing Agencies

Findings from The Relevancy Group study put Trendline well ahead of competition. AUSTIN, Texas – November 5, 2018 – The Relevancy Group, a market research and advisory services firm, awarded Trendline Interactive top honors in overall client satisfaction in its annual Email Agency Buyer's Guide over other agency participants including BrightWave, DEG, Inbox Marketer, and Yes Marketing. Agencies were evaluated on core capabilities in three key areas: strategy, data management and analysis/measurement. After surveying 402 marketers with 300 different data points per vendor, Trendline was the clear winner in overall client satisfaction with an average satisfaction score of 4.73 out of 5 across all service areas. The next highest average customer satisfaction score was 4.52 out of 5, while the industry mean was 3.86 out of 5. Clients reported “overwhelmingly high satisfaction scores across the entire range of the firm’s services,” The Relevancy Group said. “Trendline’s deep expertise across all facets of email marketing puts them in the consideration set of any organization...
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Trendline and Inbox Pros – Redefining the Email Marketing Services Landscape

Trendline and Inbox Pros – Redefining the Email Marketing Services Landscape

With the strategic acquisition of Inbox Pros, Trendline Interactive is now the clear leader in providing enterprise organizations with comprehensive, end-to-end email marketing services. AUSTIN, TX - Full service email marketing agency, Trendline Interactive, announced today the acquisition of Inbox Pros, adding deliverability, privacy and compliance to its service offerings. Already a best-in-class provider of email marketing services including strategy, creative, technology, and analytics, the acquisition of Inbox Pros firmly establishes Trendline as the leading full-service email marketing agency in the industry. “Consumers today demand increasingly relevant and personal email experiences. At the same time, new privacy laws, such as GDPR, require companies to rethink how they handle consumer data. It is imperative that deliverability, privacy and compliance experts work directly with marketing strategists to help enterprises navigate this increasingly complex email marketing landscape,” said Morgan Stewart, Trendline CEO and co-founder. “The acquisition of Inbox Pros adds a critical component that email marketing and digital agencies have traditionally ignored.” Founded in 2014, Inbox...
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