The Future of Email is Not on Your Wrist

The Future of Email is Not on Your Wrist

I have some bad news for email marketers who thought and still think that the Smartwatch is going to change the way people engage with email. In fact, when the Apple watch debuted a few years ago, there was a flurry of blog posts that talked about how to design email for the wrist experience.  First, the email experience on the Smartwatch has and continues to let users down. I not only say this from observation and reading, but from a personal experience as well. I own 3 Smartwatches and all of them disappoint, failing to deliver in terms of how email is displayed, and the inability to interact with. I struggle to read the string and there is no way I would even think about responding. The bad news is this...the future of email on the wrist is dead and those of you who are clinging to the hope that it will get better are just kidding yourselves.  Why? Well, as...
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