
The Anti-Prediction Post – Trends.
I have been catching up on all of my reading lately and notice that there are a lot of posts centered around predictions in email and social media for the coming year. It seems most of what I read is somewhat the same and pretty predictable. That said, I don't believe in predictions....never have and never will.
One thing I do believe in is trends. There certainly are a lot of trends about email and social circling around out there and most of the people that I respect in the business are pretty spot on when it comes to identifying trends. However, I was asked recently to identify the top 5 trends going into 2011. My list is by no means and exhaustive list, but its a list nonetheless. I would be curious as to what you think your top 3 or 5 trends are for 2011.
1. 2011 will finally be the year where the consumer/subscriber controls the inbox and the...