Email Design for the Macbook Pro with Retina Display

Email Design for the Macbook Pro with Retina Display

After a month on my new Macbook Pro with Retina Display, "reading" about 300-400 HTML emails a day, I've got some early thoughts for you on the implications for email design on this new desktop paradigm. (Email Clients used for this post: Apple Mail, Outlook for Mac, Sparrow, and Webmail clients through Safari) It's not as bad as we thought. When the Retina Display made it's inevitable landing on the desktop in the new Macbook Pro, my first thought was not a positive one. Considering the limitations our draconian email client overlords have placed on email design, how could our emails look anything other than awful with an extra 3 million pixels thrown into the mix? Well, to use my favorite backhanded compliment, it's "actually not that bad". Sure there is a blurriness to certain types of images (we'll get to that), but the overall email experience doesn't suffer. The snappiness of the solid state drive (Photoshop opens in 2 seconds!) actually seems to...
Read More