Unmatched Mastery of Industry-Leading ESPs
Expertly familiar with the nuances of industry-leading ESPs, we’ll hit the ground running, ease onboarding and fast-track projects.
Dedicated teams expert in platforms, processes and program management
Our team has deep expertise across multiple ESP platforms including Adobe Experience Cloud, IBM Cloud (Silverpop), CheetahMail, Oracle Marketing Cloud, and Salesforce Marketing Cloud (Exact Target), as well as a number of next-generation platforms such as Cordial, Adestra and Maropost.
During our detailed discovery process we learn about email program inside and out. This foundational approach provides us with a complete view of your email program, along with insights into how to drive deep value for your organization - short and long-term.
To supplement our standard QA, our platform management team has developed extensive technical QA processes in which we review the logic and volatility of every request—perfect for fast turnarounds while maintaining our standards for flawless error-free execution.
Our goal is to deploy email programs with zero error. In the last six months Trendline’s Quality Assurance (QA) process has delivered an error-free rate of 99.97% over 15,000 individual email campaign deployments.
We leverage in-depth expert knowledge of email technology
Director Platform Management
A Certified Eloqua Luminary and Salesforce Marketing Cloud Email Specialist, Krista leads Trendline’s Platform Team. Krista’s mastery of ESPs is second-to-none; in 2012 she won an Eloqua Markie award for Best Customer Lifecycle Program. In 2016 Krista won an International Platinum MARCOM award for her work on Comcast Business. Her deep familiarity with major ESPs has driven significant results for some of Trendline’s largest accounts. To learn more about our approach to Platform Management and Email Marketing Excellence Contact Us.