Tag: Email Subject Lines

The best day and time to send an email is …

As most of us in email marketing know, nothing is absolute, and success is usually predicated on copious amounts of test and learn. Finding the best time to send email is no exception. This issue keeps coming up, both in the forums I’m part of and as an audience question at email or digital conferences.... Read more »

Email Subject Lines: How to Convert with the C.U.R.V.E. Method

Email Subject Lines from Trendline Interactive
There are two ways you can look at the practice of writing email subject lines: An unforgiving onslaught of repetition under duress that drains your creativity and energy An exciting and rewarding challenge that that’s an opportunity to improve marketing and communication skills Those of us who fall into the latter category hope that someday... Read more »