Technology Consulting

Technology alone does not produce results. It takes smart people making wise decisions about how best to use the tools you’ve invested in. We bring years of experience with some of the world’s most innovative marketing technologies to provide better, faster, more impactful results for the clients we serve.

Technology Optimization & Data Integration

Sometimes you just need your existing technology to work harder for you. Before making the decision to procure and implement new tech, we make sure what you have is tuned for optimum performance and ease-of-use.

Implementation & Configuration
Technical Architecture
Data Modeling & Transformations
Multichannel Optimization
Automation & Customer Journeys
Training & Enablement

After seeing the great results from this first data consolidation project, we quickly realized the value that Trendline could provide, not only to our digital marketing efforts, but to our overall marketing plan.

Geoff Craig

Chief Marketing and Development Officer, Heart & Stroke Foundation

9 signs your martech is a mess

Article

Solving martech: Finding the right email technology platform in a confusing landscape

White Paper

Vendor Selection & Implementation

Whether you want to migrate to a new ESP or rebuild your existing platform, there’s a lot of heavy lifting involved to account for data assets, automations and triggers, and of course setup and training. We have certified experts on the biggest players in platform tech.

Vendor Selection & RFP Development
Platform Migration & Implementation
International Expansion
3rd Party Integration
Documentation & Training

Trendline are email experts from design, deployment and operations to systems architecture and analytics. But the thing I appreciate most is that they get it and they’re easy to work with.

Mark Nylec

Sr. Director CRM & Email Strategy, Gannett

5 tips to evaluate a new Email Service Provider (ESP)

Article

5 Types of ESP’s Every Organization Should Know

White Paper

Deliverability & Compliance

These days, businesses have more to worry about than getting their messages past the spam filter. They also have legal compliance issues and consumer privacy protections to contend with. We’ll help you with:

Comprehensive Deliverability Assessments
IP Warming Planning & Execution
Reputation Building & Block Removal
24/7 Monitoring and Alerts
ISP Remediation
Regulatory Compliance
Custom Deliverability Dashboards

We now have a complete view of our deliverability & inbox placement, allowing the entire company to work constantly toward improving open, click, and conversion rates.

Asher Amiel

Sr. Email Technical Support Analyst, RentPath

Email deliverability: Protecting your investment

Article

Are You Ready for the New Era of Data Privacy and Security?

White Paper

Explore What We Do

Marketing Strategy

Identify the right actions to take

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